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Utilizing Technology to Offer Continuous Advice: A Guide for Financial Advisors – The Globe and Mail


In today’s digital age, financial advisors are leveraging technology to provide advice to their clients at all times. The use of technology has revolutionized the way financial advice is delivered, allowing advisors to connect with clients anytime, anywhere.

One of the main ways advisors are utilizing technology is through the use of robo-advisors. Robo-advisors are automated platforms that use algorithms to provide investment advice and manage portfolios. They offer a cost-effective and convenient way for clients to receive advice without the need for face-to-face meetings with a human advisor.

Additionally, financial advisors are using mobile apps and online portals to communicate with their clients and provide real-time updates on their financial situations. These tools allow clients to track their investments, set financial goals, and stay informed about market trends.

Another technology trend advisors are embracing is artificial intelligence (AI). AI can analyze vast amounts of data to provide personalized recommendations to clients based on their financial goals and risk tolerance. This technology can help advisors deliver more tailored advice to each individual client.

Furthermore, advisors are utilizing video conferencing and webinars to conduct virtual meetings with clients. This allows for more flexibility and convenience for both advisors and clients, as they can schedule meetings at times that work best for them.

Overall, technology is enabling financial advisors to provide advice to their clients at all times, making the financial planning process more accessible and convenient. By leveraging these digital tools, advisors can offer a more personalized and efficient service to help clients achieve their financial goals.

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